How to choose sneakers for a boutique

Choosing the right sneaker lineup for your boutique comes down to three things: variety, size coverage, and price point. With over 2,600 styles across 12 collections, you can build a balanced mix that appeals to different customer tastes. Start with core athletic silhouettes like running and basketball styles, then add lifestyle options like Dunks, Air Max, and New Balance for everyday wear. Designer sneakers (369 styles) are a strong add-on for customers looking for a premium look, while UGG gives you coverage from EU 21 for kids' or unisex sections.

Size is critical in retail. Since we stock EU 21 to EU 48, you can carry both full sizes and half sizes—especially in Jordan styles, where EU 47.5 is available. A rough guide: EU 40 = US 7, EU 42 = US 8.5, EU 45 = US 11. Use that to map your order to your local market. Don't forget the search-by-image tool on our catalog to quickly find similar styles your customers ask for.

Wholesale pricing is quoted per order on WhatsApp, and since MOQ is flexible, you can mix models to test demand. Start with best-sellers in Nike Dunk & SB and Jordan, then expand. For a full view, browse our designer sneakers category.

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